Sightsavers Reports

Behaviour insight shadowing: examining daily life settings for the prevention of neglected tropical disease

The adaptation of daily behaviours can play a significant role in disease prevention. This paper describes behaviour insight shadowing methodology applied to optimise the effectiveness of culturally-appropriate social behaviour change communications design for the prevention of neglected tropical diseases.

The research was undertaken in Nigeria, Democratic Republic of Congo and Guinea Bissau as part of the Ascend West and Central Africa programme.

This article is part of a special supplement in International Health focusing on the Ascend neglected tropical disease programme in West and Central Africa. You can access the other articles in the supplement on the International Health website.

Godfred pours water into a pot at his home.
Type
Original research
Theme
NTD
Date published
21/09/2022
Journal
International Health
Language
English
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